Haven & Oak

Haven & Oak, a premium cabinetry and countertop brand, entrusted us to redefine their brand presence and sales strategy. Our work included developing a new website, creating a distinctive brand identity, crafting a comprehensive sales playbook, training their sales team, assisting with the experiential strategy for their launch event, and establishing a cold email outbound system.

Problem

Haven & Oak needed a cohesive brand and sales framework to resonate with high-end clients and drive substantial revenue growth. Without a focused brand identity and sales infrastructure, they faced challenges in market positioning and lead generation, particularly in scaling their reach to meet ambitious sales goals.

Process

To address Haven & Oak's needs, we worked closely with their team to create a cohesive branding and sales approach. Through strategic discussions and brand workshops, we honed a premium visual identity and developed a user-friendly website. We also produced a compelling brand film to encapsulate their story and vision, enhancing their emotional connection with clients. Our sales training and playbook were designed to empower their team to engage effectively with clients. Additionally, we devised a cold email outbound strategy to broaden their market reach, while ensuring a memorable launch event experience to leave a lasting impression on potential clients.

The Result

To address Haven & Oak's needs, we crafted a cohesive branding and sales approach. Through workshops, we refined a premium visual identity and developed a complex website serving both B2B clients—such as builders, developers, and management companies—and a direct-to-consumer eCommerce platform with over 15,000 product variants. A compelling brand film captured their vision, while sales training and a playbook empowered their team to engage effectively. A cold email strategy expanded their market, and a memorable launch event left a lasting impression on clients.

Problem

Process

The Result

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